Successful Digital Marketing Strategy: Leveraging Enterprise Content Management

Date: 12/8/2016
Time: 3:00 PM TO 5:00 PM

500 Interstate Boulevard South
Ste 400
Nashville, TN 37210

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Event Description: This event is great for your marketing department! Please join us on Technology Hill for a few fun hours of networking, informational presentations, refreshments, and a chance to win an Xbox One!

Agenda:
3-3:30 p.m. – Networking
3:30–3:45 p.m. - How has Sitecore helped DEFENDERS enable their marketing strategy/digital goals (w/Q&A): Edmund Mackey, CDMO of DEFENDERS
3:45–4 p.m. – Digital Transformation Concepts: Bill Sapp, Sitecore
4–4:25 p.m. – Mapping Marketing Needs to Sitecore Features: Bret Lipscomb, Vanick Digital
4:25–4:45 p.m. - Managing Omni-Channel Data with Sitecore: Lou Powell, Vanick Digital
4:45–5 p.m. - Panel Discussion: Food & Drink
5 p.m. - Networking following


Directions:
Technology Advice building "Tavern"

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